DefinedCrowd Raises $11.8M to Make Artificial Intelligence Smarter


The smart data company secured a Series A financing round to make high-quality training data scalable and faster to obtain

Seattle – DefinedCrowd Corp., a smart data company for AI, announced the closing of an $11.8M Series A funding round today. Led by New York/Zurich based Evolution Equity Partners, the round brought in Kibo Ventures, Mastercard, and EDP Ventures as new investors, and secured additional capital from current investors Sony, Portugal Ventures, Amazon Alexa Fund, and Busy Angels.

“DefinedCrowd’s SaaS platform has very quickly positioned the company as an innovative leader to solve AI/ML’s global most pressing problem, the need for continuous access to highly accurate data. Evolution Equity Partners is honored to lead this growth-targeted Series A round that comes at an inflection point for DefinedCrowd to manage its triple-digit revenue growth trajectory and customer onboarding globally,” says Dennis Smith, Founder and Managing Partner at Evolution Equity Partners and the newest member of DefinedCrowd’s Board of Directors.

The capital secured in this Series A round will be used to develop DefinedCrowd’s product offerings, expand the team, and rapidly increase market share globally. This follows the 6x year-over-year company growth and expansion efforts put in motion at the beginning of this year – in January the company publicly unveiled its SaaS platform allowing data scientists to collect, enrich and structure data to train their AI and ML models via Web API and Web UI; in April they opened their fourth office, located in Tokyo, to expand and reinforce their presence in the Asian market, and hired Stephen Rauch, a former executive at Starbucks, HBO, and Microsoft, as VP of Product.

“This is a super important milestone for any start-up. I am very honored that we were Series A ready in less than 3 years thanks to our incredible market validation,” says founder and CEO Dr. Daniela Braga. “The AI revolution is increasing the need for high-quality data and it is highlighting the challenges inherent to training models with precision. With this funding, we’ll be able to continue growing our products, both the enterprise portal and Neevo. We will continue to execute on our machine learning roadmap, which makes us unique, and we will expand our world-class technical sales team in order to serve our global clients even better,” she adds.

DefinedCrowd was founded in 2015 and has been working with Fortune 500 clients since day one. With a client list that includes BMW, Mastercard, Nuance, and Yahoo Japan the company has proven its traction in the AI industry by providing KPIs around quality, throughput and scale. The company also offers capabilities in 46 languages, supported by their own community, Neevo by DefinedCrowd, which consists of 45,000+ skilled members worldwide.

To learn more about their smart data solutions, visit